The Gaudio rebrand is currently well underway and lots is being done ready to launch in the next couple of months. As part of the rebrand process we have been looking back at our roots and I thought it would be nice to share the Gaudio story with you. So here is the story of how Gaudio became one of the most successful designers and manufacturers of bespoke awards and trophies in the UK.
Our MD Adam Hutchinson, set-up Gaudio Ltd in 2008, originally selling corporate gifts and custom-designed cast bronze products from a foundry in Spain (hence the Spanish name). Before long Adam noticed an opportunity to design and manufacture more contemporary awards for corporate events. With the investment in design software and some basic manufacturing equipment Gaudio Awards was born. Gaudio Awards quickly carved itself a niche supplying bespoke designed awards to budget. To keep up with demand, the company quickly hired a professional designer and production staff, invested in new machinery and launched a new website focused on bespoke awards.
The new website was a success and the enquiries continued to roll in. Most new customers came from recommendation (this is still true today) and word of our offering continued to spread throughout the industry. Gaudio continued to innovate, being the first awards company in the UK to offer colour printing, releasing a range of sustainable and recycled awards and training our staff on the World Host programme to provide industry-leading customer service.
The company quickly outgrew its Cheltenham office and a new location was found down the road in Tewkesbury. This allowed us to grow the personnel to 10 and add more machinery and processes to our manufacturing arm. We also introduced 3D CAD design software which increased our manufacturing capabilities and increased the quality of our designs dramatically.
Our head count will be 20 by the end of the year and we are once again on the lookout for new premises to house heavy machinery. Our new brand and website will be released in the next couple of months to reflect where the company now stands and where we are heading. We have come a long way in the last 7 years, but we are very aware of what makes us special. For that reason we will always be a small company, offering that one-to-one service that our customers love, no matter how big we grow.